Dienstag, 12. November 2013

MISSIONLINE: a new keyword for a new marketing concept

In her September 9th article in AdWeekThe Death of the Tagline: Flexible branding is the new name of the game, Denise Lee Yohn concludes that in order to survive, taglines must evolve into concise mission statements.



via Marketing - United States - Latest News http://www.prlog.org/12240820-missionline-new-keyword-for-new-marketing-concept.html

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